Is Your Brand Visible to AI Search?

Over 1 in 3 consumers now use AI to research products. When they ask ChatGPT, Gemini, or Claude for recommendations, does your store get cited? Get a GEO Audit report and find out

View Pricing How It Works
Live AI visibility check

Try a Free GEO Audit

Enter your website URL to get an instant AI visibility score across ChatGPT, Gemini, Claude & Perplexity.

Run a Free GEO Audit

No sign-upInstant results100% free

Free $0 Instant score Advanced $895 Full audit & strategy

Optimised for the platforms that matter

ChatGPT Gemini Claude Perplexity Copilot SearchGPT Meta AI

Traditional search is
Dying. Time to focus on AI Search

Your SEO strategy was built for Google. But customers aren't just typing into Google anymore—they're asking AI assistants.

When someone asks ""What's the best sustainable skincare brand?"" ChatGPT, Gemini, and Perplexity don't return links. They return recommendations. And if your brand isn't properly optimised for AI search, those recommendations won't include you.

The brands winning today aren't just SEO-optimised. They're GEO-optimised. They've structured their data, content, and citations in ways that make AI engines confident recommending them.

A look at the report you'll receive

Editorial. Detailed. Bespoke.

Every report is a 15-section editorial document — cover verdict, AI engine receipts, competitor benchmark, sequenced playbook, schema markup ready to paste. Click below to preview a real one.

the-search.ai/report/sample
Cover Verdict

Your brand is largely absent from AI search.

Site scores 44/100 on the Search.ai GEO index. We estimate $127K+ in annual revenue currently captured by competitors.

44/100
Needs Attention
Detailed Findings · 19 issues

Ranked by commercial impact

Critical
No Product schema

AI engines can't extract product data. Citation rate drops in every shopping-intent query.

+8 pts
High
Zero FAQPage markup

6 FAQ questions exist but no schema. Highest-priority signal for AI citation.

+5 pts
Medium
339 articles unmarked

Editorial library is an asset but without BlogPosting JSON-LD AI weights it minimally.

+3 pts
Competitor Benchmark

How you compare in AI search

MetricYour BrandCompetitor ACompetitor BCompetitor C
Overall GEO score44686252
Schema markup depthThinComprehensiveModerateModerate
/llms.txt presentNoYesYesNo
AI citation frequency12%47%38%22%
The Sequenced Playbook

6-month roadmap with score lifts

Weeks 1–4 · Quick Wins
Unlock what's already there
  • Add Product schema+8 pts
  • Wire FAQPage markup+5 pts
Months 2–4 · Structural
Become AI-readable
  • Publish llms.txt+4 pts
  • BlogPosting on 339 articles+3 pts
Months 4–6 · Strategic
Build compounding authority
  • Wikidata entity+5 pts
  • Citation campaign+6 pts

What Is Generative Engine Optimisation GEO

It's the new frontier of visibility. Where SEO optimises for traditional search, GEO optimises for AI-powered recommendations.

01 — Visibility

Be visible where your customers are buying

One in three shoppers now starts their research with AI, not Google. If ChatGPT, Claude or Gemini can't see your brand clearly, you're invisible to a fast-growing slice of buyers — even ones already loyal to your category.

02 — Authority

Be the brand AI trusts to recommend

AI engines recommend businesses they consider credible — strong citations, trusted mentions, clear positioning. Most stores aren't building this signal yet, which means the early movers are quietly winning category after category.

03 — Recommendation

Become the brand AI cites by name

When customers ask AI for a recommendation, only a handful of brands get named. We make sure your content is structured the way AI needs to read it — so when buyers ask, your name comes up first, not your competitor's.

04 — Benchmark

See exactly where you stand today

We run the questions your real customers are asking — across ChatGPT, Claude, Gemini and Perplexity — and show you exactly where you appear, where you don't, and which competitors are taking the recommendation instead.

05 — Competitive Edge

Get a head start on your competitors

AI search is still a level playing field — but only for the brands that move first. We benchmark your top competitors, expose where they're winning and where they're vulnerable, and give you a clear path to leapfrog them.

06 — Action Plan

A plan you can action this quarter

You won't just leave with a list of problems. You'll leave with a prioritised, business-focused roadmap — implement it in-house, or hand it to our team. Either way, you'll know exactly what to do next to start showing up in AI search.

How the AI GEO Audit Works

Simple, transparent, and designed for clarity. Delivered fast so you can act fast.

1

Secure Your Audit

Provide your website URL and any competitors you'd like us to benchmark. We'll send you a confirmation and access requirements before we start the audit.

2

We Analyse Everything

Our team digs deep into your site's technical setup, content structure, citation profile, and competitive positioning. We simulate AI queries across multiple platforms and run 100+ data points.

3

Receive Your Report + Roadmap

Get a comprehensive, visually clear audit report with your GEO Visibility Score, detailed findings, sample AI recommendations, and a prioritised action plan you can implement immediately.

FAQ Schema Strategy
Your Competitive Moat for eCommerce Stores

While competitors are still optimising for traditional SEO, smart brands are building direct relationships with AI recommender systems. The secret? Strategic Collection and Product FAQs.

SEO vs GEO

SEO gets you found in search. Customers type keywords into Google and find your link.

GEO gets you cited by AI. When someone asks "what is the best [product]?", your FAQ content becomes the answer AI recommends.

Example Collection FAQ

Q: What's the best sustainable skincare for sensitive skin?

Q: Which collection products are vegan?

Q: Best luxury skincare under $100?

A: Our Wildflower collection specialises in clean, sustainable skincare formulated for reactive skin. Each product is reef-safe, cruelty-free, and dermatologist-tested for sensitive skin types...

Breakdown of Paid Plan Items

Feature Free Audit Advanced ($895)
GEO Visibility Score Basic ✓ Full (6 categories)
AI Query Simulation 1 engine ✓ All 4 engines
Structured Data Review Snapshot ✓ Full schema review
Content Extractability Snapshot ✓ Full analysis
Top Opportunities Top 3 ✓ Top 5 + prioritised
30-Day Action Plan ✓
Turnaround Time Instant 48 hours

Simple, Transparent Pricing

No hidden fees. No ongoing commitments. Just clear, value-driven audits designed to help you win with AI search.

Free Audit

Test the tool first

$0 Free

Limited version • Immediate access

  • Basic GEO Visibility Score
  • AI query simulation (1 engine)
  • Structured data review
  • Top 3 opportunities
  • Quick-start recommendations
  • Generated summary report
Try Free Audit
MOST POPULAR

Advanced Audit + Strategy

The complete GEO playbook for serious brands

$895 AUD

One-time investment • 48-hour turnaround

  • GEO Visibility Score (6 categories)
  • AI query testing across all 4 engines
  • Structured data & schema review
  • Content extractability & depth analysis
  • Competitor AI visibility comparison
  • Technical SEO & performance audit
  • Backlink & citation signal review
  • 90-day strategic implementation roadmap
  • AI channel optimisation strategy
Purchase Advanced — $895
Secure payment powered by Stripe

Frequently Asked Questions

About GEO & AI Search

What exactly is AI search and why does it matter for my business?+
AI search refers to how AI assistants (ChatGPT, Gemini, Claude, Perplexity) respond to user queries. Instead of returning links like Google, AI assistants generate answers directly — and they recommend specific brands and products. If your brand isn't optimised for AI, you're invisible in this channel. This matters because 78% of shoppers now use AI for product discovery, and this number is growing rapidly.
How is GEO different from traditional SEO?+
Traditional SEO optimises your site to rank in search engines for specific keywords. GEO optimises your brand, content, and data structure so that AI assistants confidently recommend you when answering customer questions. It's not just about keywords and backlinks — it's about brand authority, citation signals, structured data, and content extractability. Both are important, but GEO is the future.
Which AI engines should I optimise for first?+
ChatGPT, Gemini, Claude and Perplexity cover the vast majority of AI search share today. Perplexity is the fastest engine to reflect on-site changes, Gemini rewards strong Google SEO foundations, ChatGPT weights brand consistency and extractable content, and Claude favours substantive, well-credentialed sources. Our audit covers all four in parallel.
How long does GEO take to show results?+
Perplexity typically reflects changes within days. Gemini and Google AI Overviews move over a few weeks as Google re-crawls your site. ChatGPT and Claude can take 4–12 weeks to show meaningful shifts because they blend training-corpus signals with live retrieval. Most clients see early wins in month one and a material lift in citations by month three.
Do I still need to invest in SEO if I'm doing GEO?+
Yes. GEO builds on SEO foundations — crawlability, structured data, content quality, authority signals. Strong SEO makes your GEO work more effective, and vice versa. GEO doesn't replace SEO; it extends your visibility into the channels where traditional SEO doesn't compete.
Will AI search actually replace Google?+
Not entirely, but the shift is significant. Google itself now ships AI Overviews across a growing percentage of queries. The practical point isn't "AI vs Google" — it's that users now split their research across multiple surfaces, and brands that only show up in one of them lose. GEO ensures you appear in all of them.
How do I know if AI is already recommending my brand?+
The quickest way is to test a dozen real buying-intent queries in each of the four major engines. Note which ones mention you, which mention competitors, and how your brand is described. Our free AI Visibility Checker generates tailored prompts for you automatically.
Can I do GEO myself, or do I need an expert?+
The technical foundations — robots.txt, schema, site structure — are well within reach of an in-house team with our audit as a roadmap. The strategic work — query mapping, citation strategy, entity building and ongoing measurement — benefits from specialist input. The Advanced report is detailed enough to guide either path.

About Our Audit & Process

What's included in the free audit?+
The free audit gives you an overall GEO visibility score, a check of the technical essentials (crawler access, schema, llms.txt, extractability), and a prioritised list of the largest issues. It's designed as a genuine diagnostic rather than a teaser — many brands have made meaningful improvements using the free audit alone.
What's the difference between the Free and Advanced audits?+
The Free audit gives you an instant high-level GEO visibility score and a snapshot of your top issues — it's a genuine diagnostic, not a teaser. The Advanced audit ($895) is a 30–45 page deep-dive: competitor benchmarking against up to five named competitors, 20–40 real prompt tests across all four AI engines, a share-of-voice analysis, and a 90-day implementation roadmap built by our team.
How long does it take to receive my report?+
Advanced GEO Audits are delivered within 48 hours. That window covers competitor benchmarking, prompt testing across all four major AI engines, and a developed strategic roadmap — all built by our team, not auto-generated.
What if I don't have a Shopify store? Can I still do the audit?+
Yes. While we're Shopify specialists, the AI GEO Audit works for any website — WooCommerce, Magento, custom platforms, service-based websites, B2B companies, etc. If you have a website and want to be visible to AI-powered search, the audit is valuable. We tailor recommendations based on your platform.
How long is the audit report?+
Advanced audits typically run 30–45 pages depending on the complexity of your store and competitor set. Every page is actionable — we don't pad reports with fluff. The goal is clarity and implementability, not impressive page counts.
What happens after I receive my report?+
The report is designed to be self-serve for small wins, but implementation benefits from expertise. Many clients move forward with Search.ai for implementation work — we can handle the technical changes, content updates, and citation strategy on your behalf. If you prefer to implement yourself, our roadmap is detailed enough to guide an in-house team.
Do you offer ongoing GEO support?+
Yes. After the audit, many clients engage us on a monthly retainer for implementation, content production, citation building and ongoing measurement. We can also run a monthly re-scan so you can track how your visibility changes over time. Pricing is tailored to scope — speak to us after the report lands.
Do you benchmark against my competitors?+
Advanced audits benchmark you against up to five named competitors of your choice. We compare citation coverage, share of voice, technical foundations and content patterns. The result is a clear view of where you're leading, where you're behind, and the specific moves that close the gap.
How many prompts do you test?+
The Advanced audit runs 20–40 tailored prompts across ChatGPT, Gemini, Claude and Perplexity, covering buying-intent, comparison, alternative and brand-direct queries — all curated to your category and competitor set.
Can I talk to someone before buying?+
Absolutely. Fill out the form below with any questions and we'll get back to you within 24 hours. If you want a quick call, just mention it in the message. We're happy to discuss your situation and help you decide which tier makes sense.
What's your refund policy?+
We stand behind our work and are committed to delivering a report that gives you real, commercial value. Because every audit involves significant research and expert analysis before it reaches your inbox, purchases are covered by our Terms of Service. If you have any concerns about your report, please reach out to our team directly — we genuinely care about your experience and will always work with you to make sure you walk away with something you can act on.
Can you audit multiple websites?+
Yes. Each audit is customised to a single primary domain, but if you have multiple sites, we can discuss volume pricing. Get in touch and we'll work out a package that makes sense for your situation.

Ready to Get Your Full GEO Audit?

Choose your plan below. We'll collect your details and take you straight to secure checkout.

Purchase Advanced — $895

Or try the free audit first — no credit card required.

Optimised for

ChatGPT Gemini Claude Perplexity Copilot SearchGPT